Sociologist George Ritzer wrote a book called the McDonaldization of Society which analysed the characteristics of the popular fast food chain. Ritzer noted 5 primary components of McDonaldization:
1. Efficiency
2. Calculability
3. Predictability
4. Control
5. Culture
McDonalds is a large and very successful corporation because of these 5 elements. These elements will be used to create the same model for this future nightclub.
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